On November 5, 2025, we hosted the first-ever Thrive 2025, virtual event with live Q&A for creators shaping the future of online education. 

Thousands of entrepreneurs and educators registered to hear from our leadership team and fellow creators about what’s next for learning, business growth, and technology on our platform.

During Thrive, we covered:

1. How we’re helping creators scale impact while keeping education human
2. The latest Teachable updates designed around the way students learn today
3. How we’re making it easier to reach learners globally
4. AI experiments we’re working on to help you save time and scale smarter
5. What’s next as we head to 2026 and beyond

We also announced a brand new 2025 Black Friday sales challenge starting right now — for both new and existing Teachable creators — that could mean earning up to $1,200 in Teachable credit or even an all-expenses-paid trip to Brazil. 

Plus, our best Buy One Get One Offer of the year.

Let’s recap the biggest announcements, ideas, and product updates from Thrive 2025.

Preparing for the future of learning

Our Managing Director, Giovana Carvalho, opened the session with a message that set the tone for the day: we’re not just changing how we look — we’re changing how we build for the future.

Over the past decade, we’ve helped more than 150,000 creators reach 96 million learners across the world. 

Now, we’re entering a new chapter focused on two goals that move in sync: helping creators scale their businesses and helping students succeed through more connected, flexible, and human learning experiences.

From redesigned learner journeys and mobile-first education to AI-powered tools and global commerce updates, Thrive 2025 unveiled how we’re preparing creators for what’s next — and how we’re evolving to meet the changing landscape of online learning.

Many creators began with a small audience, community, or coaching business. What they needed was a place to grow from there — to build something lasting, scalable, and rooted in impact. Thrive 2025 was designed to show what that next step looks like.

"Our goal has always been to make it possible for experts to package up what they know and deliver it at scale… Now, we’re expanding that vision to help every creator build a space where students can truly thrive — and where your business can, too." –Giovana Carvalho, Managing Director, Teachable

Giovana emphasized that our future centers on connection — pairing business growth with student success. Teachable is now built to scale without losing what makes education meaningful: the people behind it.

"Knowledge from those who’ve lived it — that’s what we believe in." –Giovana Carvalho, Managing Director, Teachable

She reminded creators that while technology evolves, it’s still their lived expertise — not automation — that drives transformation.

That belief sets the stage for what’s next: updates that make learning more connected, mobile, and adaptive for every student.

Redefining what It feels like to learn

Our Head of Product Experience, Victoria Siemer, took the stage to show what connection looks like in practice. Her team’s goal: make learning not only more effective but more natural — something that fits into how people actually live and learn today.

"When we talk about redefining what it feels like to learn, we’re talking about creating experiences that aren’t just informative — they’re transformative." –Victoria, Head of Product Experience, Teachable

Over half of students on Teachable already learn this way, and our latest updates were built for that reality.

• Mobile-first learning: The Teachable mobile app now provides a first-class experience on both iOS and Android. Courses adapt automatically to smaller screens, progress syncs seamlessly between devices, and lessons can be downloaded for offline study.
• Learning that moves with you: For students, learning doesn’t stop when the laptop closes. Background playback lets them listen to lessons like podcasts, and reminders help them stay consistent.
• Personal dashboards and navigation: Our redesigned student dashboard gives learners a single home for all their courses, communities, and downloads. Progress is clear. Next steps are obvious. And discovery happens naturally through personalized course suggestions.
• A smoother, more connected experience: These improvements have already led to measurable gains. Students are reaching lessons six times faster than before, and logged-in learners are three times more likely to complete checkout.

"A smoother experience keeps learners engaged longer, and that means better outcomes for them — and stronger results for creators like you." –Victoria Siemer, Head of Product Experience, Teachable

Scaling education for a global audience

Our Head of Product, Aaron Roy, followed with a closer look at what powers creator growth behind the scenes. His team’s mission is to make scaling simple — giving creators the foundation to reach anyone, anywhere, without adding complexity.

"Every thriving business has something powerful behind it — systems that scale quietly, keep things running smoothly, and make growth sustainable." –Aaron Roy, Head of Product, Teachable

Selling globally is no longer a challenge reserved for large organizations. Today, creators can reach students in more than 200 countries and territories, supported by automatic translations, local currencies, and tax handling built directly into our platform.

"We have learners in over 100 countries, and managing international payments could have been a nightmare. But Teachable takes care of it all, so we can focus on what we do best — inspiring language learners around the world, one coffee break at a time." –Mark Pentleton, Coffee Break Languages

"We offer subtitles in seven different languages, and that feature has actually become one of our selling points. We have students from every corner of the world — and now, they can learn in the language they’re most comfortable with." –Speak Norsk Team

• Built-in translations and subtitles: You can now translate your entire course experience into 13 languages with a single click. This makes learning more inclusive and lets creators expand to new markets without the need for external tools or costly localization.
• Simplified payments and taxes: Teachable Pay continues to handle the complex parts of global selling — VAT, sales tax, and secure payments — all automatically.
• Buy Now, Pay Later options: For creators selling higher-ticket programs, this feature has boosted sales by as much as 30%, allowing students to learn now and pay over time.
• Affiliate tools that drive growth: Our built-in affiliate system helps creators reach new audiences while automating the hardest parts of referral management.

"Teachable offers one of the best affiliate systems we’ve seen. It handles payouts, tax forms, and reporting automatically — all we have to do is find partners who love our courses." –Brian Kouhi, TOAnimate

We also introduced a new way for creators to serve entire teams and organizations — a major step in expanding from individual course hosting to enterprise-ready education.

Bulk Distribution allows creators to issue and manage dozens or even thousands of course licenses from a single dashboard. Schools, businesses, and universities can now train at scale while creators maintain full control of their content.

Apply for the Bulk Distribution beta waitlist

"To work with universities and companies while maintaining control of my content is huge. Teachable makes it seamless to turn on hundreds of users at once and manage everything from one place." –Laura St. John, Creator on Teachable

For creators everywhere, these updates mean one thing: growth without limits. Whether selling to one student or one thousand, our platform now provides the infrastructure to handle scale, compliance, and connection — all in one home for your business.

Building with AI and automation

As education evolves, so does the way creators build, personalize, and share knowledge. We’re investing deeply in tools that help creators work smarter — not harder — through automation and AI.

"AI will continue to play a powerful role in education, and we’re building toward an AI-first future — one that helps you create, scale, and teach faster than ever." –Aaron Roy, Head of Product, Teachable

At Thrive 2025, we introduced the Teachable MCP Server, a new experimental tool that connects large language models like Claude or ChatGPT directly to your school data. With it, you can analyze performance, generate reports, and visualize trends — all through natural language prompts.

Request MCP Beta Access and see how-to videos for MCP and Claude Skills.

We also announced Claude Skills, purpose-built instructions that automate course-building tasks such as writing quizzes, creating flashcards, and repurposing lessons into other formats.

"Imagine uploading a course and instantly generating an ebook or a study guide. You’ve already done the hard work of building knowledge — AI helps you share it further and faster." –Aaron Roy, Head of Product, Teachable

Our roadmap for 2026 goes even further:

• Adaptive assessments: AI-guided quizzes that respond to a student’s progress, offering targeted lessons based on their results.
• Personalized pathways: Students will move through content at their own pace, seeing new modules or recommendations based on completion.
• Redesigned certificates: More customizable and shareable, giving students recognition that reflects real achievement.
• Improved accessibility: We’re working toward WCAG Level A compliance by the end of 2026, ensuring every student can learn effectively.

These updates continue the same throughline introduced at Thrive — combining the human connection of teaching with the efficiency of modern technology.

Looking ahead

Thrive 2025 marked more than a product showcase — it was our vision for where education is headed.

The message was clear: when students thrive, businesses do too. We’re building the systems, tools, and experiences that make that connection possible — from AI-powered creation to global commerce and everything in between.

"The future of Teachable isn’t just about keeping up with innovation — it’s about accelerating it." –Giovana Carvalho, Managing Director, Teachable

If you missed Thrive 2025, you can rewatch the full session and explore these updates in your dashboard today. And for those ready to scale faster, our Growth plan offers even more ways to turn student success into business success.

Because when learning works better for students, every creator wins.

Have feedback about Thrive? We want to hear from you! Fill out the Thrive feedback form here.