Turn professional expertise into high-value products with AI

Ms. Anti Work is a work commentator, creator, and founder who coined the "Lazy Girl Job" trend, has spoken at TEDx, and has built an audience around reframing how professionals think about work, ownership, and leverage.

Most professionals are sitting on monetizable expertise: workflows, shortcuts, systems, industry context. They're calling it "just doing their job" instead of recognizing it as intellectual property they can own and sell. In this session, Ms. Anti Work breaks down how to turn your existing work experience into a digital product using AI, without sacrificing the quality of what sets you apart.

This session is for corporate professionals, side hustlers, and anyone who wants to build income that isn't dependent on an employer. You'll leave with a clear framework for identifying what you already know, how AI helps you package it fast, and where to start.

What to expect:

• A framework for identifying what counts as monetizable knowledge, and why people disqualify themselves too early
• Why specificity converts better than broad expertise, and how to narrow your idea into something people actually buy
• A live AI demo: taking one ordinary skill and generating product ideas, a course outline, title options, and landing page copy
• The difference between labor and assets
• An introduction to the tools and platforms that remove the technical friction from packaging and selling what you know