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Build Like an Expert: Order Bumps and Upsells
In this session, we're pulling back the curtain on upsells and order bumps — two of the most effective (and often underused) strategies for increasing revenue without increasing your audience size. You'll learn how to add these thoughtfully into your sales flow so they feel like a natural extension of your offer, not a pushy add-on.
Build Like an Expert: Order Bumps and Upsells
The most powerful moment to serve your customer better? Right after they say yes.
In this session, we're pulling back the curtain on upsells and order bumps — two of the most effective (and often underused) strategies for increasing revenue without increasing your audience size. You'll learn how to add these thoughtfully into your sales flow so they feel like a natural extension of your offer, not a pushy add-on.
Because when done right, an upsell isn't just good for your bottom line — it's genuinely good for your buyer.
You'll learn how to:
- Understand the difference between an order bump and an upsell (and when to use each)
- Choose the right complementary offers to increase cart value
- Write copy that makes saying "yes again" feel like an easy, exciting decision
- Set up your tech so it all runs smoothly behind the scenes
More value for your customers. More revenue for you. That's the kind of win-win we're here for.
Event speakers
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Monique Lu is a creator education strategist and program architect at Teachable. She builds scalable learning systems that drive creator activation, monetization, and long-term growth. Her work sits at the intersection of product, marketing, and education — helping creators build businesses that last.